Marketing strategies that get results throughout the leisure park industry
About Sophie Tattersall
With over 15 years’ marketing experience, Sophie has enjoyed working across a variety of industries from Exhibitions, Publishing, Telecoms and now the Holiday Park industry. Before joining Annesley Gandon, she headed up the EE Acquisition Marketing team, where she was responsible for driving revenue and customer growth, contributing to a sizeable P+L.
Before EE, Sophie enjoyed several years at O2, working with marketing budgets of up to £30m a year, delivering customer acquisition and product growth. Since joining Annesley Gandon in June, Sophie has evolved and developed the marketing team as Annesley Gandon strive to deliver above and beyond their client expectations.
The Annesley Gandon Marketing Team are committed to always going the extra mile for their clients, no request is too big or too small and they look forward to future expansion.
With such a diverse range of parks and products, there is never a ‘one size fits all’ approach to marketing. Finding the best approach for the most suitable audience is a key part of any marketing strategy. This is achieved through careful, intuitive planning, whilst delivering effective campaigns with realistic ROIs. This requires a cohesive plan, building brand recognition whilst generating demand amongst audiences most receptive to your park proposition.